We pay above market value for your assets
- Excess inventory
- Short-dated inventory
- Problematic real estate
- Depreciated capital equipment
We create more value from your marketing plan
- Increased cash flow & flexibility
- Greater efficiencies in media buying
- The same quality media you already purchase
- No incremental fees
Our Restaurant Expertise
In the last five years, we have achieved:
Purchased over $35m across all asset classes
Provided QSR brands with over $25m in increased cash flow
Placed over $250m across all media platforms
Our QSR Expertise
In the last five years, we have achieved:
Purchased over $35m across all asset classes
Provided QSR brands with over $25m in increased cash flow
Placed over $250m across all media platforms
Partner With Us
The Corporate Trade leader for four decades, Active International enables companies to maximize the value they receive for assets, increase their return on ad spend, and generate funding for unbudgeted expenses.
Independent, with an unrivalled vantage point of the media industry, we help large and small brands and agencies achieve a higher ROI; leveraging incremental value in the same quality properties and services they already purchase.
CASE STUDY
GETTING THE MOST FOR LIMITED-TIME INVENTORY
BUSINESS CHALLENGE
A national fast-food restaurant chain had an excess croissant hot dog bun inventory left over from a limited-time new product offering. The inventory had a year shelf-life and was located throughout 20 distribution centers.
SOLUTION
Active delivered the book value for the inventory and organized the pickup from 20 distribution centers nationwide. Then, we consolidated & resold into approved channels.
The client applied their trade value to future planned media across digital, national, unwired and cable TV as well as media inventory available through the Upfront.
OUTCOME
The fast-food chain was able to avoid a significant loss for the unused product ingredients.
All their media was purchased per the exact specifications required by the brand’s agency of record, including added value.
Increase your distribution or launch a new program.
Drive new customers; in-store and digital sales.
Mitigate all production, distribution, commission, and management fees.
The global gift card market is expected to reach $3.09 trillion by 2030 (CapitalOne Shopping Research; May 2024)
Ready to Achieve More?
